Vividly combines trade promotion management with deductions recovery on one mid-market platform, with real recovery proof behind it. cloudsquid goes a different direction from the same starting point - deductions plus AP controls, freight audit, and revenue/pricing verification, but it doesn’t plan trade promotions at all. Different bets, both ambitious.
01 Why cloudsquid
Vividly pairs deductions with trade promotion planning. cloudsquid pairs deductions with AP controls, freight audit, and revenue/pricing verification. If your leakage is distributed across more than deductions, cloudsquid covers more of it.
Vividly’s own case data shows real recovery results. cloudsquid takes the same document-first approach to deductions and extends it to domains Vividly doesn’t touch.
Vividly does something cloudsquid doesn’t: trade promotion planning. Teams whose primary pain is planning plus deductions are better served by Vividly. Teams with leakage spread across AP, AR, and freight equally are better served by cloudsquid.
02 Feature by feature
Based on publicly available information about Vividly; see the note at the bottom of this page.
| Capability | cloudsquid | Vividly |
|---|---|---|
| Deductions recovery | Yes | Yes |
| Trade promotion planning | No | Yes |
| AP controls (duplicate detection, statement reconciliation) | Yes | No |
| Freight audit | Yes | No |
| Revenue / pricing verification | Yes | No |
03 A fair look
Combines trade promotion management and deductions recovery on one integrated mid-market platform
Strong, publicly reported recovery proof - Vividly’s Health-Ade case study cites $700K recovered from $1.1M disputed
Native fit for mid-market CPG teams, without an enterprise-scale rollout
No AP controls - invoice duplicate detection, statement reconciliation, and vendor-side leakage sit outside the platform
No freight audit capability
No revenue or pricing verification beyond the deductions/trade workflow
Recovery scope is deductions-only; leakage in AP or freight requires a separate vendor
04 Customers
“We’re on the front foot now. The team spends time on disputes, not data wrangling, and it’s showing up in significant cash back to the bottom line.”
“We tackled a massive document backlog of over 50,000 PDFs in minutes.”
05 Which to choose
Your primary pain is trade promotion planning plus deductions, and you want both in one integrated mid-market platform.
Your leakage is distributed across AP, AR/deductions, and freight, and you want one platform covering all of it rather than a planning-plus-deductions tool alone.
06 Questions
Choose cloudsquid if your leakage exposure spans more than deductions and trade planning - cloudsquid also covers AP controls, freight audit, and revenue/pricing verification, all on one platform.
Not fully - cloudsquid doesn’t do trade promotion planning, which is a core part of what Vividly offers. Teams whose main need is planning plus deductions may be better served by Vividly; teams with broader leakage exposure often add cloudsquid alongside or instead of it.
Most engagements start with a bounded process and are live within two weeks, beginning with a read-only lookback audit against your own data.
cloudsquid is ISO 27001:2022 certified, with EU data residency available and a full audit trail on every finding.
Vividly figures cited, including the Health-Ade case study ($700K recovered from $1.1M disputed), as publicly reported by Vividly. Reflects publicly available information as of August 2026 - verify current details directly with Vividly.
07 Next step
A read-only lookback audit gives you findings and evidence from your own transactions before you decide anything.